
Photo of David by Jennifer Gilchrist
Contact
Waymark Solutions Limited
PO Box 10686
Wellington, New Zealand
Phone:+64.4.499.0007
Email:parmenter@waymark.co.nz
DAVID PARMENTER is a writer, facilitator and an international presenter who is known for his thought provoking and lively sessions that have led to substantial change in many organizations. He is a leading expert in the development of winning KPIs, replacing the annual planning process with quarterly rolling planning, and management and leadership practices that will get you to the top. David has delivered workshops to thousands of attendees in many cities around the world including Sydney, Melbourne, Kuala Lumpur, Singapore, Tehran, Riyadh, Muscat, Johannesburg, Rome, Dublin, London, Manchester, Edinburgh, and Prague through professional bodies, event management companies and to organisations who want to implement his work.
His stated vision is to “change how leading organisations, around the world, measure and manage performance – by 2030″. John Wiley &sons Inc. have published his four books, “Key Performance Indicators – developing, implementing and using winning KPIs” in January 2007, and the 2nd Edition in March 2010; “Pareto’s 80/20 Rule for Corporate Accountants” in April 2007 which was reissued as a second edition in a new title “Winning CFOs: Implementing and Applying Better Practices”, in April 2011; “The Leading-edge Manager’s guide to success – Strategies and Better Practices”, in April 2011 and “Key performance Indicators for Government and Non Profit Agencies” May 2012.
David has published a series of whitepapers that contain his latest thinking and these along with electronic templates are available from this website
His work on KPIs has received international recognition in both private and public sectors. Agencies within the Australian, Singapore and Malaysian Governments have commenced implementations. His in-house workshops have covered a wide variety of entities including the European Space Agency, Insurance, Banking, Manufacturing, Property development, Agriculture, Construction and Professional bodies.
David has worked for waymark solutions (his benchmark and better Practice Company) Ernst & Young, BP Oil, Arthur Andersen, and Price Waterhouse Coopers. He is a Fellow of the Institute of Chartered Accountants in England and Wales. He is a regular writer for professional and business journals and his articles have received international awards.
- Pareto’s 80/20 Rule for Corporate Accountants
- Key Performance Indicators – Developing, Implementing and Using Winning KPIs
- Second Edition. Key Performance Indicators – Developing, Implementing and Using Winning KPIs.
- The Leading-Edge Manager’s Guide to Success
- Winning CFOs – Implementing and Applying Better Practices.
- “Summit Leadership – Learn Lessons from Sir Edmund Hillary”, Leadership excellence, USA. February 2011
- “Cut to the Chase”, Accountancy UK ICAEW. January 2011
- “Legacy Leadership: Learn and apply lessons from the life of Sir Winston Churchill”, Leadership excellence, USA. December 2010
- “Winning KPIs in SMEs”, Finance & Management, UK, ICAEW. December 2010.
- “Crisis Leadership – 10 lessons from Sir Shackleton”, Pathways Polska, Poland. July 2010
- “Crisis Leadership – 10 lessons from Sir Shackleton”, Leadership excellence. June 2010
- “A pioneer’s lessons”, Management today. May 2008
- “Measuring Performance in Difficult Times”, Finance & Management. April 2009
- “Staying on Track – How to implement a Balanced Scorecard in 16 weeks”, Capital – Business & Finance Magazine. February 2009
- “Limit the time spent on board reporting”, Finance & Management. January 2009
- “Taking the Team to Glory”, Management – The Leader’s Magazine. November 2008
- “The key that fits – Part 2 of 2”, Capital – Business & Finance Magazine. March 2008
- “The Key that fits – Part 1 of 2”, Capital – Business & Finance Magazine. February 2008
- “The 16-week solution”, Employment Today. July 2006
- “Balance of Power”, Employment Today. June 2006
- “The new thinking on KPIs”, Accountancy Plus. June 2006
- “The new thinking on key performance indicators”, Finance & Management. May 2006
- “Convert your monthly reporting to a decision-based tool”, Chartered Accountants Journal. March 2006
- “How to implement quarterly rolling planning – and get it right first time”, Accountancy Plus. March 2006
- “Seven Time Wasters”, Management – The Leader’s Magazine. March 2006
- “Sir Ed Hillary”, Management – The Leader’s Magazine. February 2006
- “A new approach to KPIs”, In the Black. November 2005
- “How much time are you wasting on month-end reporting?”, Chartered Accountants Journal. July 2005
- “Demolising barriers to success”, Chartered Accountants Journal. March 2005
- “Crunchy KPIs – How measuring performance feeds success”, Management – The Leader’s Magazine. December 2004
- “Annual Budget – Time to throw it away?”, Accountancy Plus. August 2004
- “A Balanced Scorecard”, Management – The Leader’s Magazine. June 2004
- “Accounts Payable are the Centre of the Accounting Team”, Update – Promoting business success. June 2004
- “Winning KPIs”, Update – Promoting business success. May 2004
- “Abandon Budgets – And set your enterprise free”, Management – The Leader’s Magazine. October 2003
- “Beware corporate mergers”, Chartered Accountants Journal. July 2003
- “A Consultant’s Advice – How to get the most from consultants”, Management – The Leader’s Magazine. May 2003
- “Throw away the Annual Budget”, Chartered Accountants Journal. April 2003
- “Measuring the Boss – Just how good (or bad) is your CEO?”, Management – The Leader’s Magazine. April 2003
- “Why the HR team needs to be actively involved in their organisation’s intranet”, Human resources. April 2003
- “Smash through the Performance Barrier”, Chartered Accountants Journal. March 2003
- “Balanced Scorecard”, Accountancy Ireland. February 2003
- “Beware Reorganisation”, Management – The Leader’s Magazine. December 2002
- “How HR Adds Value”, Management – The Leader’s Magazine. 2002
- “If you are not managing your business through your KPIs then, maybe you’re not managing”, Akauntan Nasional. November 2002
- “Winning KPIs – Some key performance indicators do what they claim to do – others do not. Here’s a guide to help you sort the good from the not so good”, CA Charter – Chartered Accountants. November 2002
- “Winning KPIs Revisited”, Management – The Leader’s Magazine. October 2002
- “Performance Enhancers for CEOs”, Management today. August 2002
- “What an Intranet can do for your Business”, Chartered Accountants Journal. August 2002
- “Implementing a balanced scorecard in 16 weeks”, Akauntan Nasional. July 2002
- “to Tom or not to Tom”, Management today. May 2002
- “Implementing a Balanced Scorecard in 16 Weeks”, Chartered Accountants Journal. April 2002
- “Convert your monthly Reporting to a Management Tool”, Chartered Accountants Journal. March 2002
- “Ten Victories for the HR Function”, Employment today. January 2001
- “Getting Enough Bang for your Training Bucks”, Employment Today. May 2000
- “Benefits of better practice studies”, NZ Local Government. December 2001
- “Better Practice Makes Perfect?”, Employment Today. June 2001
- “KPIs Keep your Pulse Up”, Employment Today. March 2001
- “Implementing 360 degree feedback”, Charter – Chartered Accountants. February 2000
- “Implementing 360-degree feedback”, Chartered Accountants Journal. February 2000
- “Streamline your accounts payable!”, Charter – Chartered Accountants. July 1999
- “Maybe it’s time to look at your KPIs”, Charter – Chartered Accountants. May 1999
- “Getting the balance right”, Computer world. November 1998
- “People Power – David Parmenter tells how intelligent use of human resources function can boost an organisation’s profits”, Charter – Chartered Accountants. November 1998
- “It’s all in the Timing – To manage month-end reporting tasks”, Charter – Chartered Accountants. September 1998
- “Getting the balance right”, NZ Local Government. July 1998
- “Is your budgeting process adding value?”, Institute of Directors – Boardroom. May 1998
His public speaking engagements include:
- Australian General Practice Network -“Focus on Finance – Dare to be Excellent”
- CPA Australia
- The Institute of Chartered Accountants in Australia
- Pence -Iran : winning KPIs
- Reporters (Prague) CPM Summit 2008
- The Institute of Chartered Accountants in Ireland
- CIMA Courses & Conferences UK,
- CCH, for ICAEW, UK
- Better Management.com – USA
- African Information Institute South Africa
- The Institute of Chartered Accountants of Scotland
- Institute of Certified Public Accountants in Ireland,
- OmniPro Education & Training Ltd , Ireland
- UNI Strategic Pte Ltd (Singapore)
- THOMVELL INTERNATIONAL SDN BHD, (KL)
- Management Concepts (KL)
- Conferenz, NZ
- New Zealand Institute of Chartered Accountants, NZ
- World Congress for Total Quality Management. December 2006.

An in-depth look at how to create and use key performance indicators (KPIs), from the King of KPIs – now updated and expanded!
Performance measurement is failing organizations worldwide, whether they are multi-nationals, government departments, or non profit agencies. This book is packed with features to assist implementation of Winning KPIs.
Winning CFOs equips CFOs, controllers, and corporate accountants to radically transform their contribution to their organizations, migrate into a leader and business partner, maximize their job satisfaction and profile, and leave a legacy of efficiency and effectiveness.
Moving into a new position of leadership is one of the toughest challenges a businessperson can face. Yet, many drift into it without adequate preparation, hoping a great career will just happen. In The Leading-Edge Manager’s Guide to Success, performance management thought leader David Parmenter presents proven solutions and cutting-edge techniques in your journey toward becoming an extraordinary manager and leader. This practical guide will help you manage your leadership transition so you can take charge, build your team, and deliver results.